Abstract
To address current issues of insufficient cultural expression and design homogenization in the packaging design of intangible cultural heritage (ICH) foods in the southern Fujian region, this study takes the Yingdu Baba lantern, a national -level ICH item, as the research subject and Gongtang packaging design as the practical carrier. By introducing cultural gene theory, the core cultural factors of the Yingdu Baba lantern are identified and extracted from six dimensions:form, color, pattern, material, behavior, and semantics. A translation framework between cultural genes and packaging design elements is constructed, and corresponding design strategies are proposed. The framework is validated through the design practice of "little fortune lantern" hanging ornament packaging and the octagonal gift box packaging. The results indicate that the cultural gene translation methodology can integrate the cultural connotations of ICH into the visual expression, structural design, and interactive experience of food packaging, thereby achieving effective transformation from cultural resources into tangible design outcomes.
Publication Date
11-3-2026
First Page
230
Last Page
236
DOI
10.13652/j.spjx.1003.5788.2026.80509
Recommended Citation
Yun, Liu and Ying, Huang
(2026)
"Translational design of Yingdu Baba lantern in southern Fujian Gongtang packaging from the perspective of cultural genes,"
Food and Machinery: Vol. 42:
Iss.
10, Article 27.
DOI: 10.13652/j.spjx.1003.5788.2026.80509
Available at:
https://www.ifoodmm.cn/journal/vol42/iss10/27
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